Protection of personal information and privacy policy


Data Privacy Statement


Protection of personal information and privacy policy  

Data Privacy Statement  

FOUR PAWS Animal Welfare Foundation (SOUTH AFRICA)  
Registration Number: 2006/039176/08  
PBO Number: 930025282  

The business of FOUR PAWS South Africa is to raise funds via donors in order to campaign against animal cruelty and provide disaster relief, emergency rescue missions etc. where necessary.  

FOUR PAWS knows that current and potential donors, supporters, those persons and entities who are suppliers to us and all our employees care about how their personal information is used and shared. This policy describes the types of personal information that we may collect, the purposes for which we use the information, the circumstances in which we may share the information and the steps that we take to safeguard the information to protect the privacy of those persons and entities we deal with.  

As used throughout this policy, the terms " the Company, "us" or "we" refers to FOUR PAWS South Africa and its projects.   

Contact Details  

The physical, postal, telephonic and electronic addresses for our Office in Cape Town are as follows:  

FOUR PAWS Animal Welfare Foundation  

9B Bell Crescent, The Green Building, Westlake Business Park, Westlake, 7945  

Telephone: +27 (0)21 702 4277  

Personal Information  

What personal information do we collect?  

The information we collect may include the following:  

Generally, we collect and hold information such as (but not limited to) names, addresses, contact information, occupations, dates of birth and any other information which assists us in conducting our business and complying with our legal obligations. We collect personal information by way of face-to-face interaction, emails, our website, petitions and from third parties. We may collect and hold information from current and prospective donors, our own employees and prospective employees as well as contractors and others.  

Personal information about children  

We do not knowingly collect personal information from children (under 18 years of age) without the permission of their parent or guardian.   

What do we do with personal information collected from you?  

We use personal information to inform individuals about emergency missions, regular news updates and as part of client service management.  

Personal information relating to suppliers is used to conduct the normal operations of our business  

Other than as set out in this privacy policy we will not share your personal information unless we are required to do so by law.  

What about cookies?  

Cookies are alphanumeric identifiers that we transfer to your computer's hard drive through your web browser to enable our systems to recognise your browser and to automatically collect information from your computer such as your IP address and other details about your computer which are automatically collected by our web server, operating system and browser type, for system administration and to report aggregate information to us. This is statistical data about our users' browsing actions and patterns, and does not identify any individual.  

The "Help" menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as flash cookies, by changing the add-on's settings or visiting the website of its manufacturer.  

Third Party Service Providers  

We employ other companies and individuals to perform certain ancillary functions on our behalf. They must process any personal information in accordance with this policy and as required by South African data protection legislation.  

Protection of the Company and others  

We will only release personal information when we believe that such a release is appropriate to comply with the law; enforce or apply our mandated or other agreements; or protect the rights, property or safety of the Company. This includes exchanging information with other companies and organisations for fraud protection. Obviously, however, this does not include selling, sharing or otherwise disclosing personally identifiable information from insured persons or entities for commercial purposes in a way that is contrary to the commitments made in this privacy policy.  

With the consent of the relevant party, and other than as set out above, such party will receive notice when information about them might go to third parties and you will have an opportunity to choose not to share the information.  

How secure is the information held by us?  

We maintain appropriate physical, electronic and procedural safeguards in connection with the collection, storage and disclosure of personally identifiable information.  

Storage of data  

We retain your personal data only for the period necessary for the purposes set out in this policy or in accordance with the provisions of any applicable legislation.  

What choices do I have?  

You have the following rights in relation to your personal information:  

  • Right to transparent information 
  • Right of notification 
  • Right of access 
  • Right to object 
  • Right of rectification 
  • Right to erasure 
  • Right to restriction of processing 
  • Right to data portability 
  • Right to "non-automated decision-making" 
  • Right to be notified in the event of a data breach 

Right to transparent information: you have the right to be informed transparently and comprehensively, as well as in an easily understandable manner, about all processing of your personal information.  

Right of notification: you have the right to be notified that your personal information is being collected and processed.   

Right of access: you have the right to request to receive a copy of the personal informtion we hold about you and to check that we are lawfully processing it.   

Right to object: you have the right to object to the processing of your personal information where we are relying on a legitimate interest (or those of a third party). You also have the right to object where we are processing your personal data for direct marketing purposes. However, in some cases, we may demonstrate that we have compelling legitimate grounds to process your information which may override your right to object. You may also withdraw your consent to the processing of your personal information. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent.   

Right of rectification: you have the right to request that your personal information be rectified. This enables you to have any incomplete or inaccurate information we hold about you be corrected, though we may need to verify the accuracy of the new information you provide to us.  

Right to erasure: you have the right to request that we delete or remove your personal information where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal information where you have successfully exercised your right to object to processing, where we may have processed your information unlawfully or where we are required to erase your personal information in order to comply with data protection laws. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which we will notify you of, if applicable, at the time of your request.  

Right to restriction of processing: you have the right to request us to restrict your personal information from further processing. This does not mean the deletion of your personal information. Rather, it denotes that your personal information may not be processed in its entirety. It could be that certain data is corrected, adjusted or blocked, for example, from promotional mailings.  

Right to data portability: you have the right to request for your personal information to be transferred to you or to a third party. We will provide to you, or a third party you have chosen, your personal information in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.  

Right to "non-automated decision-making": you have the right to be provided with an opportunity to make representations about an automated decision and with sufficient informaiton about the underlying logic of the automated processing of your information.  

Right to be notified in the event of a data breach: subject to there being no legal restrictions on us to notify you, we will notify you if there are reasonable grounds to believe that your personal information has been accessed or acquired by an unauthorised person.  

You may exercise your rights by contacting us at the numbers/addresses listed earlier and specify which of your rights you wish to exercise. We will take all reasonable steps to confirm your identity before providing details of your personal information.  

Please note that we may amend this policy from time to time.  

Notices and Revisions  

If you have any concern about privacy at the Organisation please e-mail us a thorough description and we will try to resolve the issue for you. Unless stated otherwise, our current privacy policy applies to all information that we have on record. However, we stand behind the promises we make and will never materially change our policies and practices to make them less protective of personal information collected in the past without the consent of affected persons.  

Limitation of liability  

Notwithstanding anything in this policy to the contrary, FOUR PAWS shall not have any liability under this policy, for: any punitive or exemplary damages, or any special, consequential, incidental or indirect damages, including lost profits, lost data, lost revenues and loss of business opportunity, whether or not you were aware or should have been aware of the possibility of these damages.  


Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to the Head of Communication at  

Third-party tools used on our websites:  

Google Tag Manager  
This website uses the Google Tag Manager. This service allows website tags to be managed through an interface. The Google Tool Manager only implements tags, does not set cookies and does not collect any personal data. The Google Tag Manager triggers other tags that may collect personal information. However, the Google Tag Manager does not access this data.  

If deactivated at domain or cookie level, it will remain valid for all tracking tags implemented with Google Tag Manager.  

Facebook Connect  
If a so-called 'Facebook Connect Button' is placed on this website, you will have the possibility to log in to our website with your Facebook user data. In addition, Facebook Connect can automatically include information about your activities on our website in your Facebook profile. Thus, when you activate the button, you will be given the opportunity to expressly consent to your Facebook user data being accessed as well as to the publishing of information and activities in your Facebook profile. The use of further data (e.g. contact via your e-mail address) will only take place with prior express consent.  

Please note that Facebook receives information about the application or website via Facebook Connect, including about your activities. In order to personalise the connection process, Facebook may in some cases receive a limited amount of information prior to authorising the application or website.  

The purpose and scope of data collection and further processing and use of the data by Facebook as well as your rights in this regard and setting of options for the protection of your privacy can be found in the data protection declaration at:  

Google Analytics  
Our online service uses Google Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ('Google').  

Google Analytics uses 'cookies' – text files placed on your computer – to help the website analyse how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, Google will shorten your IP address in Member States of the European Union or in other states party to the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website and Internet use. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use all features of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and prevent Google from processing this data by downloading and installing the browser plug-in available at:  

Google Remarketing or 'similar target groups'  
This website uses the remarketing or 'similar target group' tool offered by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ('Google').  

You can be targeted with advertising through the placement of personalised and interest-based ads when you visit other websites in the so-called 'Google Display Network'. 'Google Remarketing' or the 'similar target groups' tool uses so-called 'cookies', text files which are stored on your computer and enable the analysis of your use of the website. These text files are used to record your visits and anonymous data about the use of the website. Personal data will not be stored. If you visit another website in the so-called 'Google Display Network', you may see advertisements that likely take into account product and information areas previously accessed on our website.  

You can prevent the 'Google Remarketing' or 'similar target group' service by setting your browser software to prevent the storage of cookies. However, we would like to point out that in this case you may not be able to use all this website's features to their full extent. You can also prevent Google from collecting data generated by the cookie and relating to your use of the website, and from processing this data, by downloading and installing the browser plug-in available at the following link: You may also disable the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at and implementing the additional opt-out information described there.  

Google's privacy policy on remarketing and further information can be found here:  

Google AdWords Conversion Tracking  
This website uses the 'Google AdWords Conversion Tracking' tool offered by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ('Google').  

Google AdWords Conversion Tracking uses 'cookies' – text files placed on your computer – to help the website analyse how users use the site when they click on a Google ad. The cookies are valid for a maximum of 90 days. Personal data will not be stored. As long as the cookie is valid, Google and we as website operators can see that you clicked on an ad and reached a specific target page (e.g. order confirmation page, newsletter registration). These cookies cannot be tracked across multiple websites by different AdWords participants. The cookie creates conversion statistics in 'Google AdWords'. These statistics record the number of users who clicked on one of our ads. It also counts how many users have reached a target page to which a 'conversion tag' has been attached. However, these statistics do not contain any data with which you can be identified.  

You can prevent cookies from being stored on your hard disk by selecting 'do not accept cookies' in your browser settings (in MS Internet Explorer under 'Tools > Internet Options > Privacy > Settings'; in Firefox under 'Tools > Settings > Privacy > Cookies'). However, we must point out that in this case you may not be able to use all features of this website to their full extent.  

By using this website, you consent to the processing of data collected about you by Google in the manner and for the purposes set out above.  

For more information on how Google uses conversion data and on Google's privacy policy, please visit:,  

Google API & Web Fonts  
In order to ensure that fonts used on this website are uniform, this website uses so-called 'Web Fonts' provided by Google. When you access a page on our website, your browser will load the required web fonts into your browser cache to correctly display text and fonts.  

In order to do this, your browser must establish a connection with Google’s servers. As a result, Google will learn that your IP address was used to access our website. The use of Google Web Fonts is based on our interest in presenting our online content in a uniform and appealing way. According to Article 6, Sect. 1 lit. f, GDPR, this is a legitimate interest.  

Should your browser not support Web Fonts, a standard font installed on your computer will be used.  

For more information on Google Web Fonts, please view this link: and consult Google’s data privacy policy at:  

Google Photos 

To display video thumbnails, our website uses Google Photos which are provided by Google. Data is not collected by their use. For more information on the Google Privacy Policy visit the Google Privacy Policy:

Google Maps 

Google Maps is an online map service that makes geographical information more readable for you as a user via your device. Among other things, directions are displayed or map sections of a location can be integrated into a website.  

When Google Maps is started, your browser establishes a connection to Google's servers. This enables Google to know that our website has been accessed via your IP address. The use of Google Maps enables Google to collect and process data on the use of the service. 

In addition to your IP address, Google Maps processes search terms entered and latitude and longitude coordinates for the provision of this service. If you use the route planner function of Google Maps, the starting address entered will also be stored. This data processing takes place exclusively through your voluntary use of Google Maps and is not within our sphere of influence. 

The data processing terms and conditions for Google products and the standard contractual clauses for data transfers to third countries can be found at 



We use YouTube for the integration of videos. The videos have been embedded in the extended data protection mode.  

YouTube's website uses cookies to collect information about the users of its website. YouTube uses them, among other things, to collect video statistics, to prevent fraud and to improve user-friendliness.  

When using YouTube, a connection is established with the Google DoubleClick network. Starting the video can trigger further data processing. We have no influence on this.  

For more information about privacy at YouTube, please see YouTube's privacy policy at:  

Doubleclick by Google is a service offered by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ('Google').  

Doubleclick by Google uses cookies to serve ads relevant to you. Your browser is assigned a pseudonymous identification number (ID) to check which ads have been displayed in your browser and which ads have been called up. The cookies do not contain any personal information. The use of DoubleClick cookies only allows Google and its partner websites to serve ads based on previous visits to our or other websites on the Internet. The information generated by the cookies is transmitted by Google to a server in the USA for analysis and stored there. Under no circumstances will Google match your data with other data collected by Google.  

By using our website, you consent to the processing of data about you by Google and to the manner of data processing described above, as well as to the named purpose.  

You may refuse the use of cookies by selecting the appropriate settings on your browser. You can also prevent Google from collecting data generated by the cookie and relating to your use of the website, and from processing this data, by downloading and installing the browser plug-in available at the following link under 'Extension for DoubleClick deactivation'.  

For more information about DoubleClick by Google and privacy, please visit:  

Facebook Custom Audience  

Our website uses Facebook Website Custom Audiences and has integrated the so-called Facebook pixel.  

This pixel is used to collect pseudonymous information about the use of this website (e.g. information about viewed content). Data transmitted by the pixel can be used to target you on Facebook with individualised advertising, provided you have a Facebook account.  


We use jQuery CDN services by the jQuery Foundation to quickly and easily deliver our website and subpages to you on different devices. jQuery is distributed via the Content Delivery Network (CDN) of the American software company StackPath (LCC 2012 McKinney Ave. Suite 1100, Dallas, TX 75201, USA). This service stores, manages and processes your personal data. 

A content delivery network (CDN) is a network of regionally distributed servers that are connected to each other via the Internet. Through this network content and especially very large files, can be delivered quickly – even in peak demand periods. jQuery creates a copy of our website on its servers. Thus, our website can be delivered as quickly as possible. This means the data transfer to your browser is shortened by a CDN. 

It goes without saying that we want to provide you with a comprehensive and well-functioning service on our website. This of course includes our website loading swiftly. Thanks to jQuery you can load our website much faster. The implementation of jQuery is particularly helpful for users from abroad, since the page can then be delivered from a server nearby. 

StackPath’s privacy policy explicitly mentions that StackPath uses aggregated and anonymised data of various services (such as jQuery) for both, security enhancement and its own services. However, it is impossible for you to be personally identified with the use of this data. 

If you want to avoid this data transfer, you always have the option to use JavaScript blockers such as or You can also simply deactivate the execution of JavaScript codes in your browser. If you decide to deactivate JavaScript codes, the usual functions will also change. For example, websites may no longer load as quickly. 

For more information please click on the following link:  

Google reCAPTCHA 

We use Google's reCAPTCHA service, which protects our site from spam and misuse. The service prevents automated software (so-called bots) from executing abusive activities on our websites, which means that it is checked whether the entries made actually come from a human being. Google collects the following data:  

Referrer (address of the page where the captcha is used) IP address of the user Google account (if the user is registered with Google, this is recognized and assigned). 

The input behavior of the user (eg, input speed into the form fields, order of selection of the input fields by the user) is used to improve pattern recognition on Google. 

Browser, browser size and resolution, browser plugins, date, language settings presentation instructions (CSS) and scripts (Javascript) of the website mouse and touch events within the page. 

Google also reads cookies from other Google services, such as Gmail, Search, and Analytics. All data are encrypted and sent to Google. There is no reading or saving of personal data from the input fields of the respective form.  

For more information about Google's privacy policy, visit  

Processing for the purpose of carrying out our business processes 

Contact Form and Contacting via e-mail 

When contacting us (via online form or e-mail), the data provided by the user will be processed exclusively for processing the inquiry and its handling. 

Any other use of the data will only take place based on the given consent from the user. 

The users' data will be stored in our Customer Relationship Management System (Salesforce) or a comparable software/database. The legal retention periods for business letters apply. 

Newsletter and e-mail communication 

With the following information we inform you about the contents of our newsletter and e-mail communication as well as the registration, dispatch and statistical evaluation procedure and your rights of objection. By subscribing to our newsletter you agree to the receipt and the described procedures. 


As part of the registration for our newsletter and email communication, we obtain the consent of our supporters through a dedicated checkbox added in our various channels. The registrations for the newsletter and email communication are recorded for the fulfilment of legal obligations of proof. This includes the storage of the time of registration and confirmation. 

E-mail tool 

The newsletter and e-mail communication is sent out by using the email tool Marketing Cloud - hereinafter referred to as "dispatch service provider". The data protection regulations of the email tool provider can be viewed here:  

According to its own information, the email tool provider can use this data in pseudonymous form - i.e. without allocation to a user, to optimise or improve its own services, e.g. to technically optimise the dispatch and presentation of the newsletter and email communication or for statistical purposes in order to determine from which countries the recipients come. However, the email tool provider does not use the data of our newsletter recipients to contact themselves or to pass the data on to third parties. 

Registration data 

To register for the newsletter and email communication, you must enter your email address, , first name and surname as well as check the consent checkbox. 


Statistical survey and analyses 

The newsletters and email communication contain a so-called "web-beacon", i.e. a pixel-sized file which is retrieved from the server of the email tool provider when the newsletter or email communication is opened. Within the scope of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval are initially collected. This information is used to technically improve the services based on the technical data or the target groups and their reading behaviour based on their retrieval locations (which can be determined using the IP address) or access times.  

The statistical surveys also include determining whether the newsletters and email communications are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is not our intention, nor that of the email tool provider, to observe individual users. The evaluations serve us much more to recognise the reading habits of our users and to adapt our contents to them or to send different contents according to the interests of our users. 

Legal bases 

The use of the email tool provider, the performance of statistical surveys and analysis as well as the logging of the registration process shall be based on our legitimate interests. 


You can cancel the receipt of our newsletter and email communication at any time, i.e. revoke your consent. You will find a link to opt out at the end of each newsletter and email communication. If the users have cancelled the newsletter or email communication reception, the personal data of the users processed for its dispatch will be deleted. 

Donations and sponsorship 

Scope and purpose of data processing, legal basis 

We provide forms in our online presence that the user can use to make a donation or sponsorship electronically. We process the data collected in this context for the purpose of processing the payment and for the support of donors and sponsors. 


The data collected in each case are recognisable in the form used; these are in particular data on the donation (e.g. amount, donation interval and payment method) as well as personal master data and contact data (e.g. email address and telephone number). 


Credit card & Direct Debit 

If you choose the payment method "credit/debit card" we transmit personal data, which is necessary for the processing of the payment, to the payment service provider DPO Group and Linkserv.  

Possibility of objection and removal 

You can object to us using your data for advertising purposes at any time with effect for the future.  

You can revoke your consent to data processing at any time with effect for the future. 


Scope and purpose of data processing, legal basis 

We process only the necessary data for the implementation of petitions. 


In particular, personal master data, contact data (e.g. email address and telephone number) and petition data are processed. 


The data will be transmitted exclusively to the addressee(s) of the petition (i.e. to the relevant competent body - e.g. public authority or parliament). 

Possibility of objection and removal 

You can object to the sending of our e-mail newsletter at any time with effect for the future. 

You can revoke your consent to data processing at any time with effect for the future. 

Cookie Policy 

General Information 

Cookies are information transmitted by our web server or third-party web servers to the users' web browsers where they are stored for later retrieval. Cookies can be in the form of small files or any other types of information storage.  

In the case that users do not want that cookies are stored on their computer, they will be asked to disable the corresponding option in their browser's system settings. Saved cookies may be deleted in the system settings of the browser. The exclusion of cookies can lead to functional impairments of this online service. 

Consent management by Usercentrics 

We use the Usercentrics Consent Management Platform as a consent management tool as part of the Analytics activities on our website. The Usercentrics Consent Management Platform collects log file and consent data using JavaScript. This JavaScript enables us to inform users about their consent to certain tags on our website and to obtain, manage and document this consent. 

We process the following data in the process: 

  • Consent data or data of consent (anonymized log data (Consent ID, Processor ID, Controller ID), Consent Status, Timestamp). 
  • Device data (e.g. shortened IP addresses (IP v4, IP v6), device information, timestamp) 
  • User data (e.g. e-mail, ID, browser information, SettingIDs, Changelog) 

The ConsentID (contains the above data), the Consent status incl. timestamp are stored in the local memory of your browser and simultaneously on the cloud servers used. Further processing will only take place if you submit a request for information or revoke your consent. In this case, the relevant information is provided to us in a compact data format in an easily readable text form for the purpose of data exchange (JSON file). 

No user information is stored for the statistics of the use of the granted or not granted consent. Only the frequency and locations of clicks are stored. 

The personal data is stored on a Google Cloud server located in the EU (Brussels, Belgium or Frankfurt am Main, Germany). 

The purpose of the data processing is the analysis and management of the consents granted, in order to comply with our obligation of a GDPR-compliant consent management. The use of Usercentrics serves the purpose of proving granted and non-granted consents as well as their management. 

Our legitimate interest lies in the legally secure documentation and verifiability of consents, the control of marketing measures on the basis of the consent granted as well as the optimization of consent rates. 

The data is deleted as soon as it is no longer required. The associated cookie has a term of 60 days.  

Objection Options 

After a given consent, you may object to the use of cookies that are used for measuring the range of coverage and promotional purposes here.  

Changes to the Data Privacy Policy 

We reserve the right to change this Data Privacy Policy with regards to the data processing, in order to adapt it to changed legal situations, to changes of the online service or of the data processing. 

If users' consents are required or if elements of the Data Privacy Policy contain provisions in regards to the contractual relationship with the users, the changes will only be made with the consent of the users. 

Users are requested to keep themselves informed about the content of this Data Privacy Policy on a regular basis. 

Version: February 2022 

© 2021
All rights reserved – FOUR PAWS Animal Welfare Foundation

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