Our vision is a world where humans treat animals with respect, empathy and understanding. This starts with children and can be as simple as talking to them about caring for and respecting the animals they encounter daily. Teaching children to be kind to animals today is the only way we will have a kinder tomorrow. We share our world with so many incredible animal species and yet even as adults, we know so little about them and how our actions impact them. Whether domestic, farm or wild, all animals are sentient beings who can feel and experience emotions such as joy, pleasure, pain, and fear. Animals are here with us, not for us!