Tigers Shevar (R) and Sharukh (L) at LIONSROCK Big Cat Sanctuary

Share Love This Valentine’s Day: Symbolically Adopt a Big Cat with FOUR PAWS

Skip the usual chocolates and flowers, choose an ethical gift that gives rescued lions a second chance at life

Cape Town, 02 February 2025 – This Valentine’s Day, global animal welfare organisation FOUR PAWS is calling on animal lovers to celebrate love in a way that truly matters: by symbolically adopting a rescued big cat. Through this programme, you’ll help provide lifelong care for lions and other majestic animals rescued from abuse and exploitation.

“Valentine’s Day is about love, and what better way to express it than by helping animals who have endured so much? Every symbolic adoption supports food, medical care and sanctuary for these incredible creatures. It’s a gift that lasts far beyond the day.”

Fiona Miles, Director of FOUR PAWS South Africa

Instead of fleeting gifts, FOUR PAWS offers ethical options that South Africans can feel proud of:

  • Symbolic Big Cat Adoption – Receive a personalised certificate and updates about your chosen big cat at LIONSROCK Big Cat Sanctuary in the Free State.
  • Donation in someone’s name – Make a heartfelt contribution to rescue and care projects across South Africa.
  • FOUR PAWS merchandise – Eco-friendly items that support animal welfare initiatives.

Why symbolic adoption matters:

  • Many big cats rescued by FOUR PAWS come from zoos, circuses or private ownership.
  • Your support funds their lifelong care at sanctuaries like LIONSROCK, where they can roam safely and live with dignity.
  • It’s a gift that reflects true South African values, compassion, ubuntu and sustainability.

Make this Valentine’s Day unforgettable. Visit FOUR PAWS Big Cat Adoption Programme to choose your big cat or explore other ethical gift options that roar with love.

For more information, please visit our website at www.four-paws.org.za 

/ENDS

Public Relations Officer ZA

Deidre Daniels

Public Relations Officer

Deidre.Daniels@four-paws.org

+27 (0)21 702 4277

+27 (0)78 675 8220

9B Bell Crescent, Westlake Business Park, 
Green Building, Cape Town, 7945

A Public Relations professional with over eight years’ experience in fostering positive relationships between organisations and media.

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FOUR PAWS is the global animal welfare organisation for animals under direct human influence, which reveals suffering, rescues animals in need and protects them. Founded in 1988 in Vienna by Heli Dungler and friends, the organisation advocates for a world where humans treat animals with respect, empathy and understanding. The sustainable campaigns and projects of FOUR PAWS focus on companion animals including stray dogs and cats, farm animals and wild animals – such as bears, big cats and orangutans – kept in inappropriate conditions as well as in disaster and conflict zones. With offices in Australia, Austria, Belgium, Bulgaria, Cambodia, France, Germany, Kosovo, the Netherlands, Switzerland, South Africa, Thailand, Ukraine, the UK, the USA and Vietnam as well as 13 wild animal sanctuaries and cooperation projects across the globe, FOUR PAWS provides rapid help and long-term solutions. www.four-paws.org.za

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